Be Literal

The tactics behind ‘Liquid Gold Exchange’ and the question that could have got you there.

The tactics behind ‘Interesting Rates’ and the question that could have got you there.

The tactics behind ‘Visualisation of Reality’ and the question that could have got you there.

The tactics behind ‘Get Feet Off Your Mind’ and the question that could have got you there

Six ways to build the wrong solution to persuade people to consider a better one.

The tactics behind The Markup Marché and the questions that could have got you there.

Four smart dumb ways to turn straight-faced logic into satire.

Five ways to take the brief at its word.

Five ways to ignore the category constraints that nobody wrote down but everyone follows.